Hello, I’m Agatha!
I’m a product designer with over 10 years of experience working in tech startups and large e-commerce companies.
My Work. Work.
Connecting people through Experiences
At VivaLocals App, I built the entire design process to build the brand and the final product. Starting with a small team, I shaped the platform’s vision and direction, ensuring it catered to both travelers and locals from start to finish.
Payroll management
A comprehensive payroll solution for remote workers. As the sole designer, I created an intuitive platform that integrated with our existing product and attracted new users, leading to improved client retention and satisfaction.
Increasing upsell products
The redesign of the “My Trips” page successfully balanced functionality and commercial goals, transforming it into a high-performing platform for upselling while maintaining a user-friendly experience.
Simplifying Student Loan Payments
As the lead designer, I focused on making the platform simple and intuitive for clients to manage their loans independently and implementing gamification to reduce delinquency.
My Career Highlights
I established the growth design team from scratch to expedite deliveries and developed processes to increase conversion rates through more assertive choices.
I contributed to elaborating and implementing new patterns, conducted persona studies, and applied design systems for two tech companies.
I also created and implemented new products, which became the leading revenue generator for the startup.
My journey
Tech talent management software startup
Product Design Specialist
2019 – current
Management and oversight of the design team, implementation of experiments, and tracking metrics. Strategy and solution generation; and development of the design system. Creation of personas.
Travel ecommerce company
Senior Product Designer
2014 – 2019
Project planning and management alongside the PO, maintenance and design of the purchase flow. Create wireframes and establish standards for the design system.
Game publisher company
UI Designer / Fullstack Designer (web master)
2012 – 2014
Responsible for elaborating wireframes and designing UI for internal web pages and motion interactions. I was also responsible for designing and developing (front-end) the Landing Pages.